Bringing you new, in-depth valuations insights with Trended Valuations
Giving you better visibility of profit opportunity and margin risk
The extraordinary levels of change in our industry are creating added complexity for retailers. Supply dynamics, demand for electric vehicles, interest rates and clean air zones are just some of the factors impacting key sourcing and pricing decisions.
With this uncertainty, managing your forecourt based on gut instinct and lived experience is becoming a dated approach. Utilising live market data is quickly becoming essential to the day-to-day operations of automotive retailers.
However, in an evolving market, we’re seeing the value of vehicles become more nuanced. And these varying rates of change are creating challenges when trying to balance maximising profitability and managing margin risk.
Introducing Trended Valuations
To help retailers navigate this challenge and to build confidence in decision-making, we’re introducing Trended Valuations. This brand-new feature models pricing over time, giving retailers a better handle on profit opportunity, price sensitivity and margin risk when making key retail decisions.
Available from January, Trended Valuations provides deeper insights throughout the buying cycle helping you to make confident retail decisions.
Use cases
Appraising a vehicle prior to purchase through auction, part-ex or private sale – View the valuation trend prior to purchase and identify what the valuation is likely to be after vehicle prep, at the avg. days to sell and at the point the vehicle becomes overage for your strategy.
Build trended valuations into your pricing strategy - Combine the valuation trend with other market metrics such as Retail Rating and days to sell to identify profit opportunity and optimise speed of sale.
Identify potential loss-making vehicles sooner - Manage risk by identifying potential loss-making vehicles sooner. Enabling you to make a pricing or disposal decision before the vehicle makes a loss.
“Having the data to understand where the market is going for individual vehicles will be invaluable to us, I’m excited about it. It’ll give more control when making pricing decisions and be a fantastic asset to the business to increase profit per unit.”
How to access Trended Valuations
Trended Valuations will be available to all Car and Van retailers in Portal from January 2024. It will also be made available through Auto Trader Connect from December 2023 onwards for those who manage stock in a 3rd Party system.