Insight Clinics explained...
Maximise your Auto Trader investment
In today's digital age, mastering the art of advertising vehicles online is crucial for retailers. Big or small, new or old, Franchise or Independent. No matter the shape or size of a dealership, thousands of retailers have benefited from attending our Insight Clinics over the last decade.
Our free, workshop style, sessions are aimed at helping you maximise your Auto Trader investment, sharing valuable insights and strategies to optimise your online advertising efforts.
Why attend a clinic?
The Clinics are an opportunity for key business stakeholders to step away from their dealership for a day and spend it with other like-minded retailers who are also looking to discover new approaches to stocking and managing their forecourts.
The challenges for retailers have changed rapidly and dramatically over the years and continue to do so, with a blended approach of online and offline (omni-channel) now the ideal model.
We regularly reflect and update our sessions to ensure we’re always bringing you the most up to date data, solutions and advice out there and this is the reason why so many of you return again and again to keep ahead of your competitors.
See what happened when Wink Cars attended on Insight Clinic >
What’s covered in the session?
The hands-on workshop is geared towards fine tuning your forecourt targets and strategy. We’ll share ways to manage your digital forecourt more effectively and efficiently, combining data along with your automotive experience.
The information shared on the day is backed by our freshest data and insight, highlighting the need for you to constantly adapt to achieve your targets. The fundamental topics will always be covered for the simple reason, they can never be overlooked. We’ll share guidance on:
Advertising
Sourcing
Pricing
It’s all about marginal gains, for some retailers, those marginal gains can be bigger than others and you will get a chance to review your strategy with Auto Trader.
If you have never attended an Insight Clinic, what do you have to lose…or should we say, ‘what can you gain from attending’?!
Here’s what you can expect from a day at one of our clinic workshops.
Impact your performance with our 24/7 online masterclasses
In addition to our Insight Clinics, Portal users can complete over 50 bite-sized masterclasses in our free online Insight Academy and available 24/7.
The courses are designed to help you improve profitability across your key jobs to be done, from sourcing to pricing to market and expertly advertising your stock.
Retailers who complete our masterclasses are more pro-active when appraising their stock prices versus the market, have higher quality adverts that perform better and sell faster on Auto Trader.
