21 Auto Trader Vans developments to help your business thrive in 2021

We’ve been working hard to update and expand our products to ensure everyone, from first-time van buyers and sellers, to experienced vehicle enthusiasts, can make the most of using Auto Trader Vans.

Here we showcase some of the most powerful product updates our teams have delivered, driving positive changes for UK van buyers and sellers.

Helping to win consumer trust

Launched electric vans hub

Our electric vans hub is in the navigation, so electric vans are always at the forefront of buyers minds. The hub contains guides to help consumers such as; how to charge, range and batteries.


Brand new, used vans landing page

Showcasing the UK’s largest choice of pre-loved vans to consumers. Featuring new ‘find a van that suits you’ component to help new van buyers find the perfect van for them.

Bringing van buying to life with real life case studies  

We worked with real life van buyers to create a feature to bring the Vauxhall Vivaro to life and help new buyers understand the van purchasing process.

Refreshing Auto Trader Vans Design

We launched new pages across the Auto Trader Vans website. These not only look great but are optimised to keep buyers on our website for as long as possible.

Ensuring van buyers are COVID safe

We made sure any changes to COVID guidelines were clearly communicated to van buyers on our website by creating guides, hosting key messages on home page takeovers and promoting home delivery and click and collect.

Expert van reviews

We published lots of editorial content including several van reviews, including a van video review by Rory Reid.

Helping you drive performance

Retailer stores

Driving engagement with your brand and stock, making you stand out in Google.

A new way to manage your reviews

Our partnership with Feefo enables you to manage your reviews all in one place, supported by a specialist reviews partner.

Online learning for retailers with retailer performance masterclasses

Bitesize masterclasses to help you improve your business profitability across the automotive ecosystem.

Bringing new levels of partnership and insight

 

We hope you enjoyed the products our teams have delivered in 2021 and look forward to working with you in 2022 and beyond.

 
Previous
Previous

21 Auto Trader Bikes developments, to help your business thrive in 2021

Next
Next

A sneak preview of our upcoming TV ad