Show on the Road is back for series 2!

Back on the roads with your favourite celebrities

After the huge success last summer of Auto Trader's consumer facing podcast, Show on The Road, today sees the launch of the second series.

Created to encourage a new pool of consumers to engage with the Auto Trader brand in a longer and more meaningful way, Show on the Road takes the traditional celebrity podcast out of the studio and into a car for a road trip like no other.

For series 2, host, Alex Legouix, is back out on the road with your favourite celebrities as they share the stories and experiences that have (quite literally) driven them to where they are today, kicking off with broadcaster and TV personality Roman Kemp.

 

New for Series 2 - Show on the Road YouTube channel

That's right, this time we've filmed the whole thing! 

Get ready to watch some heartfelt and hilarious moments as conversations unfold and don't forget to subscribe to the new channel so don't miss an episode.

 

Series 2 Passengers​​​​​​​

Our guests for series two span various lifestyle interests, from reality TV, sports, influencers and music, guaranteeing a diverse audience, many of whom don’t typically engage with Auto Trader. As Britain's Biggest Matchmaker, we have matched each guest to a car most suited to them and their stories.

 

Promoting the Podcast

Show on the Road will be promoted across various digital platforms and around the city of Manchester. You'll catch us advertised on 100 buses, 20 bus and tram stops and excitingly we'll have one Manchester tram wrapped in all things Show On The Road.

We're also investing heavily in audio and visual digital advertising across Spotify and YouTube, so keep an eye and ear out for this.

We've updated our page on AutoTrader.co.uk sharing all the details of the podcast with consumers and they can also watch trailers plus read information on the vehicles featured in each episode.

Follow the podcast by clicking or scanning the QR code and share it with your friends and family

 
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