Meet Co-Driver: Auto Trader’s new AI toolbox
If you are looking for technical information about integrating Co-Driver with your system, please click here
With the vehicle car parc becoming increasingly complex, and the buying journey evolving at a rapid pace, retailers and their technology partners are constantly having to adapt to meet changing consumer expectations and find new ways to increase the efficiency and performance of their retail operations.
Introducing Co-Driver. Much more than Artificial Intelligence, this is Auto Trader Intelligence.
Our new toolbox of prompt-free AI features combines Auto Trader's unparalleled vehicle data and consumer insights with cutting-edge AI technology to deliver features that turn millions of data points into something actionable.
Co-Driver brings Auto Trader intelligence into your own systems , making it easier for you to leverage our data to build Auto Trader-powered AI tools in your platform. Bringing more value to you and your customers.
Co-Driver will be launched with 3 initial features, all designed to make retailing simple:
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Co-Driver automatically categorises vehicle imagery with the help of AI image recognition. Enabling retailers to reorder vehicle imagery in one click based on millions of consumer insights and identify missing imagery that will impact a retailer’s performance.
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Accurately portray a vehicle without the need for prompts. Co-Driver automatically describes the features consumers really care about with the help of Auto Trader intelligence. Making it easy for retailers to showcase vehicles quicker with highly compelling, instantly generated descriptions.
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Automatically promote a vehicle's valuable spec based on powerful Auto Trader vehicle data. Co-Driver can pinpoint a vehicle's in-demand features based on unrivalled Auto Trader consumer insights.
To learn more about integrating Co-Driver with your own systems, check out our dedicated partner webinar.
How does an integration with Co-Driver benefit me?
Easily enable Auto Trader-powered AI capabilities for your platform
Integrating other third-party AI solutions into your platform can be a difficult and time-consuming process. Fortunately, as a Partner already integrated with our data, you can quickly and easily enable Co-Driver’s AI capabilities in your systems, making it simple to offer AI solutions backed by millions of Auto Trader data points to your customers.
Power your platform with Auto Trader’s AI & Data
Leverage Auto Trader’s unrivalled view of the market and investment in AI, technology and data to support your systems, delivering new capabilities for your customers. Have confidence knowing that your platform is powered by our cutting-edge AI technology and industry leading data.
No need for the costly maintenance of an LLM
Maintaining an integration with an external Large Language Model (LLM) can require a significant amount of resource. With Co-Driver, Auto Trader will take ownership of this maintenance, removing the need for any upkeep or utilisation of other out-of-the-box solutions. We will maintain the accuracy of the LLM and ensure that the information provided is up to date, meaning you can keep delivering value to your customers without any worry.
How to integrate Co-Driver via Auto Trader Connect
Technical support & requirements for Co-Driver integration
Co-Driver’s three features are all available via Auto Trader Connect for partners to use on behalf of your retailers. We have modified existing APIs with additional Co-Driver data and introduced a new Co-Driver API to allow you to get content generated by Co-Driver.
Smart Image Management
Our new Co-Driver Smart Ordered Imagery capability will allow you to get a smart image order generated by Co-Driver. For more information on this capability, check out our Introduction to Co-Driver Smart Ordered Imagery.
Your integration will need to use our Media Updates capability to update the image order of a stock item to the order that has been generated by Co-Driver. The Media Updates capability will now also permit you to get image classifications when uploading images using the Images API when passing in a vehicle type.
Here is how Smart Image Management from Co-Driver looks in Auto Trader Portal:
Vehicle Highlights
The Stock Sync capability will now allow you access to a new data point that contains a list of the Vehicle Highlights for a stock record.
This list will contain up to three Vehicle Highlights that you will be able to store and display in your system.
Here is how Vehicle Highlights from Co-Driver will be displayed on the Auto Trader website:
AI-Generated Descriptions
Our new Co-Driver Generated Description capability will allow you to get AI-generated descriptions from the Co-Driver API.
For more information on this capability, check out our Introduction to Co-Driver Generated Descriptions.
Your integration will need to use our Stock Updates capability to update the description of a stock item to the description that has been generated by Co-Driver.
Here is how generated descriptions from Co-Driver look in Auto Trader Portal:
Our technical account management team are also available to assist with your integration. If you have any questions or require assistance with integrating Co-Driver into your own systems, please reach out to: integration.management@autotrader.co.uk
Sandbox access for Co-Driver begins w/c 6th December, technical information can be found in the developer docs or you can watch our dedicated webinar back on-demand below.
